Free tools, built for real audits
These aren't lead magnets that spit out a score and ask for your email. They're the first-pass checks I run at the start of every paid engagement - built with Claude, maintained by me, free to run on any site.
EEAT Checker
Scores any page against 59 signals across Experience, Expertise, Authority and Trust - the quality dimensions Google's raters and AI engines both key on. Includes AI-powered recommendations.
Run the EEAT check → LiveSchema Markup Checker
Extracts every JSON-LD block, validates required properties against Google's documentation, and tells you which rich results you qualify for - and what's blocking the rest.
Check your schema → Livehreflang Checker
Validates return tags, ISO codes, x-default, canonical conflicts and duplicate locales - the silent failures that put wrong pages in wrong countries.
Validate your hreflang → LiveShopify SEO Audit
A store-specific crawl covering duplicate collection URLs, variant parameters, canonical conflicts, structured data and Core Web Vitals - Shopify's own failure modes.
Audit your store →Tools find issues. I fix them.
If a tool flags something you don't know how to act on, send me the report - the first look is free.